About Us


Who we are


Buddi is an integrated products and services company, with established tracking and monitoring offerings in the Law Enforcement, Corrections, Safety and Health markets on five continents. Founded in 2005, Buddi is privately owned and unencumbered by corporate bureaucracy, allowing us to be responsive to the needs of our customers around the globe. Our team is expert in developing and applying technology that is adapted to meet the unique requirements of each of our customers.


Technology Driven Solutions


Buddi's focus is on developing advanced tracking products, delivering accurate and reliable tracking services for our customers. We are continuously integrating new technologies into our products and creating innovative solutions that advance public safety, while saving our users time and our customer agencies money.


Why Buddi


Buddi is a technology company. Our singular focus is to deliver innovative products, which save our customers time and money. We bring the latest technologies to our customers and develop our own proprietary technologies to meet our customers' changing needs. Our corrections and law enforcement customers rely on our technology as a valuable tool for improving public safety, while monitoring individuals in our communities.


Management Team


Sara Murray OBE

Founder & Chief Executive Officer

Sara Murray (M.A. Oxon) is a serial technology entrepreneur. She has founded and built a number of successful technology companies, working with clients, from Coca-Cola to Ministries of Justice, around the world.

Sara founded the largest online general insurance brand in the UK, securely using early-stage internet technologies to bring significant value to citizens. She has sat on the board of a number of multi-billion dollar public companies and was a founding board member of Seedcamp – the UK’s first technology accelerator.

Sara has won the Entrepreneur of the Year award and been a governing board member of Innovate UK – the UK government’s innovation agency. She is a council member of Imperial College London, the holder of a large portfolio of patents and a regular public speaker on entrepreneurship and innovation.

Sara was awarded an OBE for services to Entrepreneurship and Innovation in the Queen’s Jubilee Birthday Honours and is a qualified helicopter pilot.


Charles Lewinton

Chief Technology Officer

Charles has been working in the Electronic Monitoring industry for nearly 20 years. His remit is to deliver the newest technologies into the field in both software and hardware products, keeping pace with changing global communications technologies. He has a background in large scale software development and deployment, where he has focussed on reducing operational costs using innovative software combined with smart hardware. He has led on the roll out of various international electronic monitoring and other major government projects, delivering technical project management and helping to overcome challenges.

Since joining Buddi, Charles has been able to help shape both software and hardware solutions for Buddi’s market-leading products. He is a regular public speaker on innovations in security technologies.


Andrés Corrales

Director General Latin America

Andrés has spent more than 20 years developing IT and telecommunications business with governments throughout Latin America, representing top manufacturers. He joined the Buddi team to develop the Electronic Monitoring project in Colombia.

Andrés worked with local partners to lead Buddi’s delivery of the contract for the Colombian ministry, transitioning 6,000 tags, for which we obtained the certification of “excellence” from the customer.

Following the successful delivery of such a large and complex project in the region, Andrés has taken over responsibility for sharing Buddi’s global EM expertise with Government entities throughout Latin America.